Thursday, November 17, 2011

To everything under the sun there is a time and season for it.

A time to be born and a time to die;
A time to plant and a time to pluck up that which is planted;
A time to kill and a time to heal ...
A time to weep and a time to laugh;
A time to mourn and a time to dance ...
A time to embrace and a time to refrain from embracing;
A time to lose and a time to seek;
A time to rend and a time to sew;
A time to keep silent and a time to speak;
A time to love and a time to hate;
A time for war and a time for peace.

So with this blog I would like to advise people to not give up when they only experience bad things in their lives, people must have faith of that good things will come because God good plans for all of us.

Thursday, November 10, 2011

...Watch this space...

Next year is my year of drama and prosperity, God willing, I intend to change the way I live and the way I do certain things. Just watch this space, I promise you my image will not be the same come January 2012. I plan to be extra fashionable in the way I address as the world is changing at a rather faster pace. Another alteration will be on the perception I have on men, I mean all men. I intend to be more flexible to allow men to also have a say on decisions I make, be it on a social or corporate level.

Besides, keep on watching this space because I am definitely getting what I want in the shortest possible time and of course it is something that I will cherish very much and therefore, I mean to share the joy of having it with the whole world, I mean with those who know me. As a woman of virtue, I hold the power to get what I want with on doubt or fear. I am not going to say it now for it is a huge surprise and if I did you will watch this space no more. So, hang in there and watch this space.

Conventional is a good fallback position isn’t it?

At least people know that once they go conventional no one will criticise them because they are conforming to accepted customs. However, once a person deviates from what is “formal”, confusion starts.

Although, not all customs are good for everybody and for this reason, somehow those who “stray” from them are unfairly treated.
Besides, I would say being conventional is being afraid of taking up risks. Though, this norm (conventional) is dangerous in today’s society, where people need to be creative and innovative to survive. This is because the modern generation is comprised of individualised persons who have capitalistic minds. Not afraid to take on new challenges to improve the standards of living. While this kind of thinking has developed globally, it is still regarded as a threat to tradition. People here see things totally different from the olden good days. Now it’s all about me, the other people don’t really matter, anyways; I will only need them when time comes.

 In the past, people depended on each other for survival; the success of a member of a family was the whole family’s triumph. One would say that the reason for so many problems at present is due to man’s divergence from what is considered right.

The good logic is to have both and thus be conventional as well as an activist.

You cannot chase two rabbits at the same time

It is actually possible to chase two rabbits in one direction; I think it depends on the direction you are chasing them in. Of course if you analyse the situation and critically think on how and what measures to put in place, have solutions to the loopholes prior to the chase, you can catch the rabbits or kill two birds with one stone.

On the other hand this relates to ideas or plans for the future, where one needs two options in case one fails. You can’t generate, plan and implement an idea, without thinking of the results therefore, if succeeds or fails. Only focused people, thus people who have alternatives for original ideas can manage to kill two birds with one stone. However, to be safe, initial ideas and alternatives must be implemented simultaneously. This also means possessing multitasking abilities one of the most important skills in achieving personal or business goals. Forget catching two rabbits at once if your mind can’t multitask.

Thursday, October 27, 2011

What is corporate communication strategy?

A corporate communication strategy is a strategic document that helps an organisation to focus and have direction in communicating to its various stakeholders. To strategically manage an organisation and contribute to its success, effective corporate communication is vital as it binds communication objectives and organisational goals. In addition, the effectiveness of organisational communication is only backed by a corporate communication strategy (Steyn, 2000:12). Moreover, the communication strategy connects the corporate communication role with all other organisational strategies such as enterprise, corporate and business. Steyn and Puth (2000:52-53) defines the communication strategy as the spinal cord for every business as it directs the company to achieve its desired future state (DFS).

A corporate communication strategy is vital for any organisation’s survival. Steyn (2007:140) argue that having a corporate communication strategy in place, puts a company in a position where it continuously scans the environment, so that it can be aware of societal uncertainties and therefore, capitalise on that to build strategic relationships with its stakeholders. The communication strategy puts organisations in a state of being proactive rather than reactive, organisations plan stakeholder relationship, cost reduction, reputation management and revenue generation.

In addition, a communication strategy gives the organisation direction and therefore, to focus on its mission and vision statements, this ensures that the primary objective of the organisation is reached (Heath, 2007:43); (Huang, 2007:250); (Steyn, 2007:159).

My big fat BIG dream

I am chasing my big fat BIG dream, though; it’s not an easy chase.
Patience is a virtue in this quest.

The hunt for this enormous dream requires proper planning in order to have direction.
Of which direction results in being focused on what I want to achieve.
Oh, Yes! Determination, the courage and strength to go on is needed as this is a complicated road.

It’s a road full of many serious obstacles; ditches, bumps, people congestion, blockage of the mind and fear of risk taking and failure.

My chase of the big fat BIG dream, I can assure you has been the most devastating ever although, the most rewarding one as victory is evident.

This quest has now made me too deeply understand the Portuguese term (Aluta Continua-A Victoria E Certa), which Angola and Mozambique used during their liberation struggles.
In English the term means “The Battle Continues-As Victory is evident/certain”.

I believe every big fat BIG dream requires the craziest chase ever, the chase of a life time. Chase your dreams to the fullest.

Most amazingly, I am almost there.

As the saying goes, THE SKY IS THE LIMIT.

“Nothing is more dangerous than an idea, when you only have one idea”


“Do you have an alternative plan?” A friend of mine would always ask when am telling him about my future plans. This to me shows how important it is to always have option B for any idea. Just in case the original idea backfires, you would at least have something to fall on.

I recall how excited I felt that I was going to work during the 2010 Soccer World Cup. My initial idea was to at two places so as to make money on both sides. I planned on how I was going to spend the money even before it was conformed that both companies would take me. I lived on cloud nine just on the thought of making lots of money while having fun. It was something that could make someone not to think otherwise.

Although, my plan did not work out the way it was originally planned. The manager of one of the events management company I was supposed to work for had somewhat really issues. Apparently, he was very selective on who would work; he based his appointment criteria on the colour of the people and not on the experience or merit. This is true as one of my friends and others reported this manager to the labour courts.

But anyways, we move on, it happened that I could not at two places and therefore, worked one company. That day, 11 June 2010 I went to work thanking God that I had not turned down the offer to which I initially planned to do. My conscious saved me as I told myself not to refuse the offer in case things were not well from either side. At least I made money although not as expected, that is the power of having a backup idea.